How to sell any product??? People launch their own brand in the market but they don’t make the best of it.
To sell any product is quite challenging.
It is an art to sell any product, it is a skill.
Do you have to ask yourself, why someone will buy your products?
People love to buy a product if it is money worth.
You have to put emotion in your products.
You are going to buy a blazer. You went to the shopping mall.
But you are unable to choose anyone.
At that time if a man came and told you to try his product.
Then you might think that why you should try his product?
The salesman told you this coat is wore by JAMES BOND.
Who doesn’t love JAMES BOND?
After that, you fell emotion to wear his coat and you buy it
This is called marketing.
Emotion is a strong tool to capture the marketplace.
People buy a product related to emotion then justified with price
Another salesperson stereotype that you’ll have to overcome is the untrustworthy trickster.
The salesperson who sells products that break down in a week or cons prospects into buying a lot of unnecessary extras.
Like the previous stereotype, the way to overcome this unfortunate feeling is to do just the opposite.
By being completely straightforward and honest with your prospects,
you’ll create a positive impression that will keep them coming back for more.
Never Stop Growing
The fundamentals of sales are always the same, but the tools and techniques that you can use to apply them are constantly changing.
Like doctors and lawyers, salespeople need to stay on top of these changes.
This includes internal company changes, such as policy shifts and product updates, and external changes, such as the rise of social media or new state and federal regulations for your industry.
Do your homework.
Know your customer, stakeholder, audience, whoever you’re selling to.
Know their roles, responsibilities, and objectives.
Understand as much as you can about what’s in it for them. Know your competition and all the possible objections and hurdles you might face.
There’s nothing worse than getting beat up by a customer, your boss, or a VC because you didn’t do your homework and wasted his time.
I’ve been there. Take it from me; it really sucks. And you can kiss that prospect goodbye, sometimes for good.
Ask and listen.
Yes, I know you did your homework and now you know all this stuff.
You’re so prepared and passionate that you’re chomping at the bit to get it out.
Don’t. Here’s why. If you do that, you risk coming across badly.
Like it’s all about you. It isn’t about you. It’s about the people across from you at the table. It’s about their needs and goals.
So ask. Ask how you can help them.
Then listen. Ask leading questions and listen some more. Keep listening until you have a pretty clear understanding of the whole picture.
No, don’t badger them.
Sometimes you listen a little, give a little, and go back and forth for a few meetings.
That’s fine. You do want to be flexible and you don’t want to be pushy. Just see if you can find a way to get them to speak first. Information is power.
Make a genuine connection.
If you have the world’s greatest product or idea, that’s great, I’m sure you’ll kill out there.
If not, then know this: Every business transaction involves a genuine connection between individuals. It’s not always a deep relationship, but it’s a relationship, nevertheless.
To connect with people, you have to explain things in a way that resonates with them.
If you’ve done your homework, asked the right questions, and listened carefully, you should know what they’re looking for and how to overcome their concerns and meet their needs.
The best way to do that is to do two things: genuinely connect with the person and communicate using anecdotes and analogies that will cut through and resonate with them.
That’s because people aren’t just motivated by logic and information, they’re also motivated by emotional and primal needs.
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